For our latest endeavor, we have returned to one of the most popular models of the last couple of years, the Air Jordan 4, in all its flashy and braggadocios glory. The exuberant model’s different unique details make a very interesting canvas for us to put our colorways on, and today we have made the most of it, contrasting a soft pink swan color with black features, that emphasizes the shoe’s shape and layers. Check out our finished concept above and read more about our thought process behind it below.
The sneaker’s upper comes in a leather pink swan base, with black detailing on the lining, mudguard, laces, and wings, as well as behind the netting on the sides of the shoe. The crown eyestays then come in a metallic silver finish, matching the grey lining of the tongue. The only white detail on the upper is the Jumpman logo on the tongue, atop a black tongue tag, allowing it to take center stage on the shoe. The midsole then continues with the white detailing, as well as having a couple hits of black where it connects with the upper and is paired with a pink swan outsole.
The Air Jordan we thought of that shared a similar color scheme, was the Air Jordan 1 Crimson Tint, which featured a soft crimson color paired with black, with the same color blocking as the Bred Air Jordan 1. We were huge fans of this model, and its success suggested that we weren’t alone, so we wanted to bring the same spin to debatably the second most popular Air Jordan sneaker, the Air Jordan 4. We have copied a similar color scheme on our shoe, all the way down to the white hits on the midsole, albeit with a slightly more pigmented pink color throughout the shoe.
The reason we chose a slightly more pigmented pink, was that whilst the Crimson Tints were nice, the creamier pink played it safer since it was a shoe marketed towards both men and women. Very rarely would a soft pink shoe be sold to a men’s market, but just because this has been the case, doesn’t mean it should be. For our concept, we wanted to offer a similarly soft pastel color, but that was more distinctly pink. Why? Because it looks great! Although the shade we settled for is called pink swan, we think our shoe gives off heavy flamingo vibes, and we love it.